Tag Archives: Brand

Cebu Pacific hailed Best Employer brand for second year in a row

Cebu Pacific hailed Best Employer brand for second year in a row

The airline received the distinction at this year’s LinkedIn Talent Awards TDM Editor Cebu Pacific received the Best Employer Brand award at this year’s LinkedIn Talent Awards, winning the distinction for a second consecutive year. The airline led the way among Philippine companies with 1,000 to 5,000 employees on LinkedIn, and was recognised for […]

Ascott launches brand refresh for The Unlimited Collection

Ascott launches brand refresh for The Unlimited Collection

Ascott launches a brand refresh of The Unlimited Collection to reinforce the latter’s global position as a curated selection of independent upscale hotels offering immersive cultural experiences. Indeed, in the past year alone, The Unlimited Collection tripled its portfolio to 11 properties within Asia, Europe, and the Middle East. Ascott chief commercial officer Tan Bee […]

Join the ‘TRIBE’ – Accor’s new lifestyle brand

Join the ‘TRIBE’ - Accor’s new lifestyle brand

Accor‘s newest lifestyle brand TRIBE is a growing network of hotels, hitting the touch-points of modern trends in hospitality, travel behaviours and work-life balance. It has an interesting story, which began in Australia in 2017, courtesy of hoteliers Mark & Melissa Peters, before capturing the imagination of Accor who identified TRIBE as a brand offering […]

Amora Hotels & Resorts selects Sydney as regional hub to drive Asia Pacific brand expansion strategy

Amora Hotels & Resorts selects Sydney as regional hub to drive Asia Pacific brand expansion strategy

Amora Hotel Brisbane opened in Q1 2024 following an AUD 30 million (USD 20 million) transformation   Independent hospitality company Amora Hotels & Resorts is positioning itself for a new phase of expansion in Asia Pacific as it prepares to introduce its unique style of customer-centric luxury hospitality to new destinations across the Pacific and Southeast […]

Jumeirah appoints Michael Grieve  as Chief Brand Officer

Jumeirah appoints Michael Grieve  as Chief Brand Officer

Michael Grieve joins Jumeirah with a solid career building global brands, most recently the renowned luxury Italian fashion house Gucci. Jumeirah Group announced the appointment of Michael Grieve as its new Chief Brand Officer, responsible for spearheading the evolution of the brand as part of its Mission 2030 strategy. Formerly Vice President Brand and Client […]

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